Marketing Head – Fmcg/online/digital Full Time

Define the strategy, develop campaigns for city success based on consumer insights and competitive context and align key stakeholders.

– Build high-quality toolkits to scale marketing programs, create and set processes that address local needs in a standardized manner.

– Manage and support a wide variety of local marketing campaign requests across media.

– Document marketing best practices and create resource guides for stakeholders to leverage in marketing efforts

– Develop and supervise the implementation of tactical plans and day-to-day activities of marketing initiatives/campaigns.

What You- ll Need

– 8-10+ years of brand marketing experience ideally from an FMCG & digital background.

– Robust experience in brand positioning and marketing to drive aggressive sales.

– Strong understanding of traditional, digital media with hands on go-to-market and activation experience.

– Experience of working with the top creative & media agencies.

– Excellent cross-functional stakeholder management capability

– Outstanding written and verbal communication skills, plus strong presentation abilities.

– Positive attitude and excellent team spirit.

– Good project management skills.

Good understanding of multiple marketing channels and its impact on performance

Tagged as: sales/bd marketing/ communication