Snap Announces 2024 Partner Summit and Lens Fest
Snapchat has announced the date for its annual Partner Summit, where it traditionally announces a range of new updates, both for the app and its expanded projects. The 2024 Snap…
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Account-Wide Audience Controls – Jon Loomer Digital
Meta is rolling out an update to account-wide audience controls that are defined in your Ad Account Settings. When creating an ad set, I see a message in the Audience…
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New Report Suggests X Usage Has Declined 30% Year-Over-Year
Another day, another third party report showing that X usage is in decline. Today, Edison Research has published its annual Infinite Dial report, which provides a snapshot of media trends,…
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Meta Adds New Insight and Targeting Options for Advantage+ Shopping Campaigns
Meta Adds New Insight and Targeting Options for Advantage+ Shopping Campaigns Meta has added a new audience insight and targeting option within its Advantage+ Shopping Campaigns which will enable you…
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Instagram Shares Tips To Help Create More Standout Stories
Looking for ways to improve engagement with your Instagram Stories? This might help. Today, Instagram has provided an expanded overview of tips and tricks for Stories, which don’t reveal any…
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Will AI Tools Take the ‘Social’ Out of ‘Social Media’?
The growth of generative AI content has been rapid, and will continue to gain momentum as more web managers and publishers look to maximize optimization, and streamline productivity, via advanced…
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Global Internet Access and Usage [Infographic]
Did you know that only 42% of people in South East Asia have access to the internet? Or that only 34% of those in Africa are able to regularly go…
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TikTok Expands Science-Based STEM Feed To European Users
TikTok has announced that it’s expanding its science-based STEM feed in the app, which will see the platform broaden its slate of educational content, with a specific focus on younger…
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Get Started with Advantage+ Shopping Campaigns
When you create a sales campaign in Meta Ads Manager, the recommended setup is an Advantage+ Shopping CampaignAdvantage+ Shopping Campaigns offer a streamlined way of creating a Sales campaign that…
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Global Internet Access and Usage [Infographic]
Did you know that only 42% of people in South East Asia have access to the internet? Or that only 34% of those in Africa are able to regularly go…
Read More