Three Secondary Metrics – Jon Loomer Digital
These three stats are easy to manipulate: 1. CPMCPM measures the cost per 1,000 impressions. It’s a good metric to evaluate competition level and costs to reach your audience. More…
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YouTube Experiments With Crowd-Sourced Corrections for Auto-Captions
YouTube’s looking to improve the accuracy of its auto-generated captions on video clips, by crowdsourcing corrections in-stream, which other viewers can then also upvote to endorse. As explained by YouTube:…
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Threads Rolls Out Trending Topics to All Users in the US
After testing it over the last month, Threads has now announced that it’s rolling out Trending Topics to all users in the U.S. As you can see in these examples,…
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Meta Offers To Halve the Price of Its Ad-Free Subscription Package in the EU
Meta’s offered to cut the price of its ad-free subscription package in Europe, amid complaints from privacy activists that the company’s looking to force users to pay in order to…
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X’s Latest Data Shows Ad Revenue Share Payouts Are Reducing Over Time
I know Elon Musk hates P.R. and marketing teams (which is why none of his companies have either), and I realize that this saves a lot of money, especially considering…
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Pokes Are Back on Facebook (Sort Of)
Pokes are back, and so is the nostalgia of a magical time when Facebook was new and fresh, and not the scourge of democracy, eating up the data of 3…
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YouTube Experiments with Crowd-Sourced Corrections for Auto-Captions
YouTube’s looking to improve the accuracy of its auto-generated captions on video clips, by crowdsourcing corrections in-stream, which other viewers can then also upvote to endorse. As explained by YouTube:…
Read More
Threads Rolls Out Trending Topics to All Users in the U.S.
After testing it over the last month, Threads has now announced that it’s rolling out Trending Topics to all users in the U.S. As you can see in these examples,…
Read More
Meta Offers to Halve the Price of its Ad-Free Subscription Package in EU
Meta’s offered to cut the price of its ad-free subscription package in Europe, amid complaints from privacy activists that the company’s looking to force users to pay in order to…
Read More
X’s Latest Data Shows That its Ad revenue Share Payouts Are Reducing Over Time
I know Elon Musk hates P.R. and marketing teams (which is why none of his companies have either), and I realize that this saves a lot of money, especially considering…
Read More