Best 19 Free Marketing & Sales Templates for Microsoft Excel
In my experience, sales and marketing Excel templates can help you expedite your data analysis and reporting. To help those of you looking for a way to sharpen your Microsoft…
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How to Gain Your First (or Next) 1,000 Instagram Followers
Gaining more followers on Instagram is key to successfully scaling your marketing efforts on the platform. But how do you increase followers on Instagram, especially if you have fewer than…
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Dry January is Big Bucks for Booze Makers
Dry January. It sounds like the next scary impact of climate change. In reality, it’s part personal challenge and part social movement.
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How to Write Simple Queries
Ever heard of SQL? You may have heard about it in the context of data analysis but never thought it would apply to you as a marketer. Or, you may…
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20 Great Examples of PowerPoint Presentation Design [+ Templates]
When it comes to PowerPoint presentation design, there’s no shortage of avenues you can take.
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[UPDATE] How to Make a Facebook Business Page That Keeps People Engaged
Whether you’re setting up a brand new Facebook Page for your brand, or just want to make the most of your existing one, it’s probably a smart move — Facebook…
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What Is Microblogging: A Start-to-Finish Guide for 2024
When I first started posting about my writing processes and marketing insights on LinkedIn, I felt exhilarated. It helped me build an engaged following over time and allowed me to…
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Relationship Marketing The Ultimate Guide
Want to know a secret? Customer retention is much more critical to your company’s success than customer acquisition. In fact, Frederick Reichheld of Bain & Company found that as little…
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What’s the Difference & Which Should Marketers Invest In?
When I started my content creation journey, one of my friends said over brunch, “Erica is officially in her influencer era.” I love it when my friends inflate my ego,…
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What Is Contextual Targeting, in the Context of Ads?
As Jerry Maguire once said — “Show me the money.”
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