How to Create UTM Tracking URLs on Google Analytics
How do you know if Facebook is a worthy investment or if you’re getting enough traffic from your recent promotional campaign? The answer: UTM tracking links.
Read MoreHow do you know if Facebook is a worthy investment or if you’re getting enough traffic from your recent promotional campaign? The answer: UTM tracking links.
Read MoreAre cover letters necessary? I’m not in HR, but I’ve been approached by applicants who wondered whether their cover letter would actually be read. My answer isn’t very popular: “Sometimes.”…
Read MoreAs the former head of marketing for two different tech startups, I learned firsthand that email newsletters can be an incredibly powerful tool in any marketer’s toolbox.
Read MoreNo matter what industry you work in (or your experience level in that industry), a plain, black-and-white resume written in Times New Roman font just doesn’t quite cut it anymore.
Read MoreWelcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. I’m an inclusive marketing consultant and the founder of…
Read MoreWelcome to HubSpot’s Expert Edge Series, where we interview top execs at major brands to explore their perspectives on the latest trends, challenges, and opportunities shaping the industry.
Read MoreIf you’re anything like me, you’re consistently working out of at least 20 browser tabs, four journals, a yellow legal pad or two, and myriad Post-it notes stuck around your…
Read MoreAs a social media marketer or someone trying to build your social media presence, you know that it isn’t enough just to post new content — the times you post…
Read MoreIf I were a creator, one of the first channels I’d explore is YouTube affiliate marketing.
Read MoreAn About page is the perfect place to learn the ins and outs of a brand. It tells you their mission, values, journey, and what others think about them.
Read More